Richmond Marketing.

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Application services SmarterBrand
Richmond Marketing

Richmond Marketing: A Partnership.

As an innovative and consumer-focused marketing enterprise, Richmond Marketing is always seeking to gain a greater understanding of consumer trends and the Irish snacks and beverage market. With a proven track record of adding value in this space, Richmond Marketing boasts an extensive portfolio of premium brand building and driving business growth at scale.

Challenge.

To prove the value they offer clients RM relies on having a clear picture of their brand’s distribution. They required increased operational efficiency and improved business intelligence in order to generate business growth. In addition, they sought an effective data-capturing solution for the brands they manage, alongside an intelligent reporting process.

Results.

  • Continued accessibility to brand data for various stakeholders
  • A tablet-compatible solution
  • Increased operational efficiency
  • Improved business intelligence
  • Optimised data capturing
  • Optimised reporting processes

Richmond Marketing has increased operational efficiency, gained better business intelligence and increased revenue and profitability through utilising the Leaf service.

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Richmond Marketing

William Donnelly

Managing Director; Richmond Marketing

Through the implementation of SmarterBrand, Richmond Marketing is now supported by outstanding market, customer and consumer insight which underpins our decisions and strategy. The level of business insight and intelligence we now have into target consumers, customers and market trends enable us to focus sales and marketing effort, maximise return and add value for customers, allowing us to respond to a rapidly changing environment.

Tags:

Application services SmarterBrand
Richmond Marketing

Get in touch

Contact us to discuss your requirements

talk to us

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