
Richmond Marketing: A Partnership.
As an innovative and consumer-focused marketing enterprise, Richmond Marketing is always seeking to gain a greater understanding of consumer trends and the Irish snacks and beverage market. With a proven track record of adding value in this space, Richmond Marketing boasts an extensive portfolio of premium brand building and driving business growth at scale.
Challenge.
To prove the value they offer clients RM relies on having a clear picture of their brand’s distribution. They required increased operational efficiency and improved business intelligence in order to generate business growth. In addition, they sought an effective data-capturing solution for the brands they manage, alongside an intelligent reporting process.
Results.
- Continued accessibility to brand data for various stakeholders
- A tablet-compatible solution
- Increased operational efficiency
- Improved business intelligence
- Optimised data capturing
- Optimised reporting processes
Richmond Marketing has increased operational efficiency, gained better business intelligence and increased revenue and profitability through utilising the Leaf service.